Made with all sustainable and natural ingredients, Sunday is an ice cream that sweet tooths can enjoy guilt-free.
Sunday's identity is based on relaxing, melting into the sofa and treating yourself for making it through another busy week. The customised logo type is curved and moulded to fit the laidback tone of the brand. Illustrated with friendly characters and a bright colour palette for each flavour, the packaging aims to convey a sense of pure and unadulterated joy.
